Overview
Produced a promotional video for RIZAP, Japan's leading results-guaranteed personal training brand for the Singapore market. The video was created to communicate RIZAP's core value proposition and drive audience engagement through compelling visual storytelling.
Process
The project began with developing the video's structure and narrative flow, mapping out how to communicate RIZAP's message most effectively within the format. With the script and sequence confirmed, I moved into editing in Adobe Premiere Pro, assembling footage, pacing the cuts to match the energy of the brand, and refining the edit through review rounds until the final version was approved.